Even More Reasons to Choose Similac

Start Saving—How It Works:


Get Started Today

Join today and start getting coupons, nutrition support and tips, plus a FREE Shutterfly photo book.


Save, Earn, Repeat!

Earn points by using your Similac coupons and scanning the MySimilac QR code on select formula products. Every time you reach 35 points, you'll earn a Reward!


Add MySimilac to Your Home Screen

The easiest way to access your coupons and track your Rewards points. View your coupons right on your phone and use them in store or online.

MySimilac® Rewards 2024 | Similac Formula Samples & Coupons

Quick Access to Your Rewards—Plus, Scan to Save Even More!

Add the MySimilac Rewards icon to your home screen and use your coupons right from your phone—in store or online.

Plus, earn extra points and a $5 BONUS coupon after 5 scans of the MySimilac QR code found on select formula products.


Have a question about MySimilac Rewards or your Rewards balance? We're here to help!

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While there is not an app to download from the app store at this time, you can save MySimilac Rewards to your home screen! You will see an icon like your other apps. Just tap that icon to easily access your Rewards dashboard and coupons. Scanning the MySimilac QR code on select products is another way to access our mobile experience. See instructions below for iPhone and Android users.

Watch the video or go to (in Safari) on your iPhone and follow
these steps:

  • Tap the Share button at the bottom of your phone screen
  • Select Add to Home Screen 
  • Tap Add

Directions apply to Safari only.

Watch the video or go to (in Chrome) on your Android and follow these steps:

  • Tap the Menu icon in the upper-right corner of your phone
  • Select Add to Home Screen 
  • Tap Add

Directions apply to Chrome only.

You’ll earn 5 points when you use a MySimilac Rewards coupon and 1 point when you scan the MySimilac QR code on select formula products. Look for other opportunities to earn points in communications from us, like emails.

If you have chosen digital savings, you can access your coupons in your MySimilac Rewards account—on a computer or mobile device. If you have not enrolled in digital savings, your coupons will arrive in the mail; some may arrive inside of our welcome kit and others in a MySimilac Rewards envelope.

The best part is when you use your Similac coupons, we’ll send you more! The more you redeem, the more savings you’ll get!

You can use your Similac coupons and Rewards at participating retailers, in stores or online. Paper coupons should be used at checkout like other paper coupons. Digital coupons can usually be scanned in stores or you can enter a code online.

Yes, we recently changed the name of our Rewards program from Similac ® Rewards to MySimilac Rewards. You may have also seen it referred to as Similac StrongMoms Rewards. We’ve made the recent changes to be more inclusive of all the caregivers in a baby’s life.

We’ve combined our Rewards program and the new MySimilac Quality Check, where you can see batch quality and safety information for the Similac product you have. 

If you have additional questions about the MySimilac Rewards program, visit our FAQs for more info.

Or give us a call at 1-800-515-7677, Monday through Friday, 8:30 AM to 5 PM ET.


* Offers may vary and are provided by Abbott and its third-party partners. Additional terms, conditions, and restrictions may apply. Offers may be subject to additional shipping and handling fees. Visiting participating healthcare facilities may be required to claim select offers.

 Offer expires September 30, 2024 (11:59 P.M. PT). Offer is good for one free 20-standard page 8x8 hardcover photo book, including Storytelling™/Designer Collection styles through or the Shutterfly app. Not valid on Disney styles, 6x6 photo books, soft cover books, personalized story books, flush mount albums, yearbook orders, annual or prepaid savings plans, other products and prior purchases. Customers may apply the current price of a 20-standard page 8x8 hardcover photo book (after taking into account any current discounts on toward the purchase of a larger photo book. Other cover types, additional pages, etc. may be added to the current book for an additional fee. Offer cannot be combined with other code-based $-off offers. Free product offers cannot be combined with free shipping. Shipping and handling will apply. Taxes may apply. Promo can only be redeemed once per account and/or billing address. Code can only be entered once. Offer cannot be redeemed for cash or combined with select offers or credits. Not valid for resale. Shutterfly may modify or replace any part of these terms and conditions without notice at any time. Shutterfly may refuse or cancel orders due to promo and pricing errors, fraud, misuse, or unauthorized use. Valid while supplies last.

Shutterfly is not a registered trademark of Abbott. Offer is provided by, and the sole responsibility of, Shutterfly. Any questions, comments, or complaints regarding the offer should be directed to Shutterfly at (888) 225-7159. Abbott and its affiliates and divisions are not responsible for the offer.
 Coupons available to use only at participating retailers.

All trademarks referenced are trademarks of either the Abbott group of companies or their respective owners.


Join MySimilac® Rewards. It’s fast and FREE!

Postnatal Popup
  • Baby Formula coupons and samples
  • Nutrition guidance for you and baby
  • Free† Shutterfly® photo book
  • Savings on Schedule & Save purchases

† Submit registration to read details.

Join MySimilac® Rewards. It’s fast and FREE!

Prenatal Popup
  • Free Shutterfly® photo book
  • Nutrition guidance for your pregnancy
  • Information about your baby’s milestones

Submit registration to read details.

Instead of paper coupons, receive Similac® digital offers

Digital Offers Popup

Now you can switch to digital savings by phone on your favorite formulas—here’s how:

  1. Choose a preferred retailer, like Amazon or Target
  2. Get notified about offers via email