Similac Advance* is a nutritionally complete, milk-based, iron-fortified infant formula for baby’s first year. It has our exclusive blend of ingredients to support baby’s brain and eye development.

• SUPPORTS BRAIN & EYE DEVELOPMENT: Features our exclusive blend of DHA, lutein, and vitamin E, ingredients found in breast milk that are important for helping support baby's brain and eye development
• PROMOTES STRONG BONES & DIGESTIVE HEALTH: Our palm olein oil-free blend promotes excellent calcium absorption for strong bones. It also has prebiotics to help promote digestive health
• NO ARTIFICIAL GROWTH HORMONES^†: Similac^® was the first leading infant formula brand with no artificial growth hormones. It’s also kosher and halal
• TRUSTED FORMULA: Similac is the #1 infant formula brand chosen by moms^‡

^* Not for infants or children with galactosemia.
^† No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows.
^‡ Total US infant formula, all outlets as of 6/2020, Nielsen data.