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Immune Support

Designed to help strengthen baby’s
immune system

Brain Development

Building blocks for your baby’s
developing brain

Digestive Health

Has our closest prebiotic blend to breast milk and designed to support a healthy digestive system

New Similac 360 Total Care with 5 HMOs

Also Available in an Option for Sensitive Tummies
Similac® 360 Total Care® Sensitive* is designed for fussiness & gas due to lactose sensitivity, and has a blend of 5 HMO prebiotics.
Product Innovation

We're Committed to Safely Delivering Quality Formula to You
MySimilac® QR codes give you even more confidence in your product. Scan them (on select Similac formulas) to see batch quality and safety information—right in your hands.



Watch the video to see how it works!


Have More Questions About HMOs or MySimilac?

Learn more about our 5-HMO blend and MySimilac in our FAQs. 

See FAQs

* Not for infants or children with galactosemia.

Find the Perfect Formula

Our products are made with your baby’s unique needs in mind. Choose from hypoallergenic, soy, and organic formulas, as well as other specialized nutrition options.

Join MySimilac® Rewards

Get up to $400* in savings, nutrition guidance, ongoing tips and education, plus a FREE Shutterfly photo book!

*Offers may vary.
Submit registration to read details.

Thinking About Supplementing?

Explore products with immune-nourishing HMO prebiotics that are structurally identical to those found in breast milk.

Join MySimilac® Rewards. It’s fast and FREE!

Postnatal Popup
  • Baby Formula coupons and samples
  • Nutrition guidance for you and baby
  • Free† Shutterfly® photo book
  • Savings on Similac.com Schedule & Save purchases

† Submit registration to read details.

Join MySimilac® Rewards. It’s fast and FREE!

Prenatal Popup
  • Free Shutterfly® photo book
  • Nutrition guidance for your pregnancy
  • Information about your baby’s milestones

Submit registration to read details.

Instead of paper coupons, receive Similac® digital offers

Digital Offers Popup

Now you can switch to digital savings by phone on your favorite formulas—here’s how:

  1. Choose a preferred retailer, like Amazon or Target
  2. Get notified about offers via email