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Immune Support

Designed to help strengthen baby’s
immune system

Brain Development

Building blocks for your baby’s
developing brain

Digestive Health

With the closest prebiotic blend to breast milk and designed to support a healthy digestive system

What are HMOs?

HMOs are the third-most abundant solid component of breast milk. HMOs are prebiotics that support different functions, and some are known to circulate throughout baby’s body.


Why Similac 360 Total Care?

This physician and mom recommends our newest infant formula, Similac 360 Total Care.


You promise to give your baby a strong start. We make formulas that help you keep that promise.


Have more questions about HMOs?

Learn more about the benefits of 5 HMOs in our FAQs.

See FAQs

Find the Perfect Formula

Our products are made with your baby’s unique needs in mind. Choose from hypoallergenic, soy, and organic formulas, as well as other specialized nutrition options.

Join Similac®  Rewards

Get up to $400* in savings, nutrition guidance, ongoing tips and education, plus a FREE Shutterfly photo book!

*Offers may vary.
Submit registration to read details.

The Promise of Similac

We promise to help keep your baby fed, happy, and healthy.

Join Similac® Rewards. It’s fast and FREE!

Postnatal Popup
  • Baby Formula coupons and samples
  • Nutrition guidance for you and baby
  • Free Shutterfly® photo book
  • Savings on Similac.com Schedule & Save purchases

Submit registration to read details.

Join Similac® Rewards. It’s fast and FREE!

Prenatal Popup
  • Free Shutterfly® photo book
  • Nutrition guidance for your pregnancy
  • Information about your baby’s milestones

Submit registration to read details.

Instead of paper coupons, receive Similac® digital offers

Digital Offers Popup

Now you can switch to digital savings by phone on your favorite formulas—here’s how:

  1. Choose a preferred retailer, like Amazon or Target
  2. Get notified about offers via email